Shaping brands that connect.

Creating informed, memorable solutions that your audience will relate to.

What shape is your brand in?

Is your brand authentic to your business?

How does it position you against competition?

What story does it use to connect with customers?

Does your brand identity stay with your audience?

Let us help you find the answers and improve upon them.

Explore Our Process

Featured
Shortcuts

TreadCycle

Tires & Waste Repurposed for
a More Sustainable Future

A new brand development collaboration
with Detroit’s
Bureau.

View Project

Bar
Charles

Timeless and Sophisticated

View Project

Big Rapids
Community Library

A Community and Culture Spring

View Project

Thompson
Industries

Genuine Design, Carefully Crafted

View Project

A Process for Shaping Successful Brands

Learn, Explore, Create

Learn More